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Author: HCD SUDO

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Are you a small or a medium company? Here are three steps to use data in competing with big companies

Many small and medium business leaders look at the growth of those giants such as Amazon and worry that there’s no place for them to prosper. In fact, there’s a large, wide-open playing field for incumbent firms to reposition. The key to your company’s survival in the post-pandemic period is to use the data you have readily available to identify your profit peaks and profit drains and strategically align your organization around your profit core...

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You also have Big Data Treasure in your Organization! Here’s How to Use it

We may think that big data exists only in big organizations. Actually, you can find it everywhere, in your small business, even in your personal devices, your mobile phone, and your smartwatch! Big data is a term used to describe information of an order of magnitude far greater than has been encountered before. Typically, the big data come from social media such as: Facebook Twitter Instagram And connected devices such as: Satellites closed circuit television cameras...

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Small Data Plays Big Role in Innovation

Most of the scientists of the 19th and 20th centuries used small data for discoveries. It was that 65% of the big innovations are based on small data according to Martin Lindstrom, the author of “Small Data: The Tiny Clues That Uncover Huge Trends”, in which he studied the big 100 innovations. Small data is the data that comes in a volume and format that makes it accessible, informative, and actionable for humans. Big data...

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Is My Research Report Attractive and Useful? Ask the Robot

This Robot helps you evaluate your research report in respect of usefulness and delivery. We use the Human-Centered Report framework. This Robot can be used by: The research team: to evaluate their report before sharing it. The decision-maker: who received a report and wants to evaluate it. The Robot will automatically appear on this page to help you.OR you can access the report anytime from here.

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Impact Lean Strategy

The traditional mindset of creating social impact depends on the linear method which begins with social needs assessment, then design the development project, then goes to the society and implement it. Thus, the social needs assessment tools are designed for products and services that do not exist in society. social needs assessment questions can be: If we offer a product with the features and advantages of X and Y, would you think it is useful...

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Warren Buffet Style in Data-Driven Decision

“Risk comes from not knowing what you’re doing” Warren Buffet The more you know, the less risk you take. Buffet spends 80% of his day reading! Knowledge comes from data, analysis, and opinion. So, we can say he is a data-driven decision-maker, he uses data in all his business decisions. The next question is what he reads? Warren Buffet tells CNBC he reads the Wall Street Journal, the Financial Times, the New York Times, USA...

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Lean Marketing Research

The traditional way of marketing depends on the linear method which begins with product or service design, then develops a marketing plan, then goes to the market and sells. Thus, the marketing research tools are designed for products that do not actually exist in the market. The marketing research questions can be: If we offer a product with the features and advantages of X and Y, would you like to buy it? Yes, Maybe, No...

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Quotes in Research and Data

Let’s think out of the box and see how others think of data and research.   “Research is to see what everybody else has seen, and to think what nobody else has thought” Albert Sent-Gyorgyi   “IMAGINATION is the highest form of RESEARCH” Albert Einstein   “Research is what I’m doing when I don’t know what I’m doing” Wernher von Braun   “Research is creating new knwoledge” Neil Armstrong Engage with us: Need consulting and support...

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Human-Centered Forecasting: This is the New Era of Analytics

Let’s think of forecasting results after the financial crisis in 2008, then the covid-19 pandemic in 2020. Let’s think of the big data that is derived from customer behavior before the pandemic, is it now valid to understand the customer behavior after the pandemic. Let’s ignore the special events in history that break of forecasting efforts and future insights; and think again about the forecasting methods. The current forecasting methods, which I will call the...

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If You Answered Yes To These 9 Behaviors, You Are A Data-Driven Person

Data-driven is a mindset and not a system, it is how individuals think and make a decision. Data-driven organizational culture depends basically on having data-driven individuals, and many researches confirm that data is a mindset and not a technological issue. So, here is a checklist of nine behaviors that data-driven people have: Data collection related behaviors: [   ] I read a new book monthly [   ] I read news and analysis weekly [...

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